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Chief Business Marketer February 19, 2015
Extending Your Event With Social and Mobile
For B2B marketers, mobile and social is crucial to extending the engagement opportunities of live events far beyond the day itself. Hannah Evans and Brianna Smitko of FLIRT Communications share why you should consider creating an app for your next shindig.  More…
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Get the Scoop on LeadsCon Las Vegas
Looking for the latest ideas in lead gen, content marketing, nurturing, SEO and more? On the Big Fat Marketing Blog, speakers from next month's LeadsCon share the tricks and trends you need to know. More…
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3 Reasons Your Employees Should Be Thought Leaders
By answering customer questions and sharing educational content supporting your brand’s goals, employees can build connections with prospects. Learn why you should encourage your people to be thought leaders.  More…

Tag Management: What’s Next and Why it Matters
Tracking tags connect actions by users on the client website with the media delivery or analytics system and can deliver numerous benefits. Tag management is something every marketer should consider for better online ROI.  More…
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