Email Optimization | Forming a True Sales-Marketing Partnership
Chief Business Marketer December 13, 2018
Freddie Mac Helps Lenders Connect With Next Gen Buyers
An integrated campaign is helping Freddie Mac educate lenders about multigenerational and multiethnic homebuyers. More…

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ABM Success Hinges on Sales and Marketing Alignment
ABM can significantly help B2B marketers improve the bottom line. Here's how B2B high tech firms Puppet and Zerto are making it happen. More…
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A Free On-Demand Webinar: How to Build an On-Demand Webinar Strategy
So you just gave this amazing webinar; the content was great, people loved it, but now what? As marketers we need to get more value out of our best content. Watch on-demand “How to Build an On-Demand Webinar Strategy” and learn best practices for building an on-demand webinar strategy. This is your chance to learn how to increase pipeline by building an on-demand strategy that will extend the reach of your content and the value of your webinars.
Attribution Models—Tips for Deciding Which Is Right For You
Does your business have attribution under control? Here's five tips for a better attribution strategy. More…

Data Privacy Concerns on Rise: Report
Over half of U.S. consumers—67 percent—are ready for stricter data privacy regulations such as GDPR, according to a new survey. More…
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Free Webinar On Demand: Improving ABM: Why the intersection of accounts and people matter
Account based marketing isn’t really anything new. After all, if you’re not targeting your best prospects, then you’re not really marketing, are you? In this new live webinar sponsored by Dun & Bradstreet, learn the tools and techniques you need to access the right data at the right time and enable a winning ABM strategy. Watch today!

 
 
Job Opportunities

Marketing Manager
Oregon State University, Corvallis, OR

Sr Digital Marketing Manager
Tricon American Homes, SANTA ANA, CA

Senior Marketing Manager
Alvarez and Marsal, New York, United States

Business Process & Marketing Manager
Reynolds Consumer Brands, IL

Marketing Manager, Healthcare Client Marketing
Synchrony Financial, Chicago, IL

Marketing Manager - Oregon State University
Ecampus, Corvallis, OR
 
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