Email Optimization | Forming a True Sales-Marketing Partnership
Chief Business Marketer November 29, 2018
State Street and Formlabs Explore the Human Side of B2B  
State Street and Formlabs shared their strategies for creating an engaging, human connection with content. More…

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Discover the Future of B2B Marketing
Get a Clearer Picture of the Data-Driven Strategies Driving B2B
Five Fatal Flaws in Sales Proposal Writing
Here's five flaws you need to avoid to write a winning sales proposal and close the deal. More…
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Better Marketing Performance. Period
The key to any high performing marketing campaign is the data that fuels it.  Informa Engage SmartReach provides access to over 30 million B2B decision makers in over 18 specialty industries.
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Event Marketers Harness the Power of Data
In a new roundtable, event marketing pros share the ways they're leveraging data with improved strategies, upgraded tools and bigger plans in 2019. More…

Content Strategies for Better SEO
SEO results can be improved by up to 10 times with a strong content marketing strategy. More…
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A Free On-Demand Webinar: How to Build an On-Demand Webinar Strategy
So you just gave this amazing webinar; the content was great, people loved it, but now what? As marketers we need to get more value out of our best content. Watch on-demand “How to Build an On-Demand Webinar Strategy” and learn best practices for building an on-demand webinar strategy. This is your chance to learn how to increase pipeline by building an on-demand strategy that will extend the reach of your content and the value of your webinars.
Our November B2B and Martech Top 10
Catch up with Chief Marketer’s most popular B2B and martech stories for November 2018. More…

 
 
Job Opportunities

Marketing Manager
Hill Ward Henderson, Tampa, FL

Marketing Manager, Digital and Social Media
Golden Corral Corporation, Raleigh, NC

Senior Marketing Manager
Aquatic Informatics Inc., Vancouver, Canada

Marketing Manager
Vantage Airport Group, Chicago, IL

Marketing Manager, Events
Digital Realty, New York, NY
 
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Improving Online Engagement
In this new special report, discover how to boost consumer confidence and read behavorial signals to create relevant campaigns. Learn seven crucial strategies for data management and ways to nurture trust. Sponsored by Lytics.

The Changing Role of the CMO
Factors like customer experience, new technologies, and changing expectations are rapidly evolving the role of the CMO. In this new special report, uncover what is really influencing buying decisions for today's consumer. Sponsored by Medallia.  
 
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