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Chief Business Marketer January 12, 2017
5 Mobile Tactics To Increase Sales Productivity
Top sales performers are almost five times more likely to be adept at mobile, according to Salesforce. Here's 5 tips to boost your sales productivity. More…
SPONSORED BY:
Improve Sales and Marketing Collaboration with ABM
In this on demand webinar learn how to structure ABM in your organization to ensure revenue growth, create repeatable, collaborative processes, including account selection, to align sales and marketing, and target accounts that matter in more personalized ways.
Get the Scoop in Chief Marketer’s Super Book
Check out the digital edition of Chief Marketer's annual Super Book, featuring profiles of award winning marketing campaigns, B2B Top Shops and the demographic segments you need to target in 2017.  More…
SPONSORED BY:
Powering Past Friction to Smarter Marketing
View this on demand webinar to discover real-world examples of how break barriers for smarter marketing.
The Hunt for Low Rates Might Be Muting Your Campaign ROI
ROI matters. After all, today’s marketing professionals are tasked as much with executing successful creative campaigns as they are with managing costs. Balancing on the budgetary tight rope is tough. Here's how to make every dollar stretch. More…

Oversimplifying the Paradox of Choice
If we look at the most recent research in psychology, the paradox of choice isn’t an absolute. Research has actually shown that the context of an assortment plays a larger role than the total number of options. More…
SPONSORED BY:
Reach Prospects All Year Long—Online and in Print
Contact Cynthia Foristel (203) 899-8482 to learn more.

 
 
Job Opportunities

Marketing Director
Universal Laser Systems, Scottsdale, AZ

Markeing Director
Universal Laser Systems, Scottsdale, AZ

President and CEO
South Carolina ETV, Columbia, SC

Digital Operation Specialist Fluent in English and Spanish
TURNER, Atlanta, GA

Marketing Manager
LRP Publications, Horsham, PA

Product Marketing Manager, USCAN Women's Healthcare
General Electric, Wauwatosa
 

Gartner’s Market Guide for Attribution and Marketing Mix Modeling
Marketing attribution is a confusing world - industry leaders turn to solution providers to help them understand the impact of their marketing and media investments. Learn why Gartner recognizes Visual IQ for its marketing attribution capabilities.

Retain and delight your customers by applying IBM predictive customer intelligence
Download and read this detailed “Redbook” from IBM to learn more about the capabilities and benefits you can realize from using IBM Predictive Customer Intelligence (PCI). You’ll learn how to use this sophisticated solution to enhance your customer relationships across all your channels and touch points.
 
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