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Chief Business Marketer October 15, 2015
Data’s Role in Event Marketing: 4 Tips
Data, when used correctly, can provide invaluable insights that can maximize investments—making it an important part in any marketing event strategy. Learn how the right information can improve your next B2B event.  More…
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How Digital Transformation Can Boost Customer Loyalty
Digital transformation improves the customer experience, which increases loyalty and helps turn customers into brand ambassadors. A website optimized to be user friendly can move your business in the right direction.  More…
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Redesigning Business to Optimize the Customer Experience
Consistency in the customer experience has become the new business imperative. The modern buyer demands to feel recognized and understood at every level of an organization. More…

Marketing EDGE Honors Pam Larrick, Quad/Graphics
Javelin Marketing CEO Pamela Larrick and Quad/Graphics were among those honored at the annual Marketing EDGE awards at the DMA's &Then conference in Boston. More…
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