E4L Inc., an Encino, CA-based Internet and infomercial marketer has signed a letter of intent with BuyItNow Inc. to jointly form a new company dedicated to global electronic commerce.
BuyItNow.com will contribute its eight individually branded, product-specialized stores. E4L will reportedly provide branding and promotions within its television and radio media; online revenues from the sale of its “As seen on TV” products through its www.e4L.com Web site; and a commitment for up to $10 million of additional financing.
Network
