DoubleClick Signs Three Reseller Agreements

DoubleClick Inc., the online advertising services firm, has signed reseller arrangements with search engine marketing firms iProspect, The Original Search Engine Marketing Firm, and TrafficLeader.

The agreements reportedly expand the New York company’s search engine marketing services for its clients — its customers are already able to use the DART For Advertisers and DART for Publishers interfaces to traffic and track their paid listings through Click Commands and Tracking Ads.