The Direct Marketing Association has inducted Liberta Abbondante, vice president of circulation marketing at Dow Jones & Company, into its Circulation Hall of Fame. She will be honored Feb. 7 at Circulation Day.
She is responsible for managing the Journal’s 1.7 million daily circulation, 300,000 Barron’s weekly circulation, and more then 900,000 customers to WSJ.com and Barron’s Online.
Previously, she was vice president of circulation at Elsevier where she was responsible for the subscription marketing and sales activities for nearly 300 medical journals.
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