DMA Debuts DNC Compliance Web Site

The Direct Marketing Association has started a Web site to help members comply with the government’s do-not-call lists.

The site (www.the-dma.org/cgi/member/dncregulationfaq.shtml) features a list of frequently asked questions. The answers are provided by senior DMA staffers.

Questions pertain to both the Federal Trade Commission and the Federal Communications Commission’s registries. Topics covered include predictive dialers, pre-recorded voice messages, caller-ID, fax broadcasting and state do-not-call lists among others. As new updates and clarifications become available, the DMA will update the site.