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Nine Tips for Building Better Marketing Dashboards
In a twist of the old saying about the tree falling in the forest, it’s reasonable to ask, “If you conduct market research and nothing happens with the data, will anyone know about it?”
In a twist of the old saying about the tree falling in the forest, it’s reasonable to ask, “If you conduct market research and nothing happens with the data, will anyone know about it?”
Effectively leveraging data is essential if you want to optimize your customers’ experience with your brand and make the most of your marketing investments.
By: Highspot Length: 56 pages Type: White Paper In most organizations, the bottom of the funnel remains a content black hole, where the business impact of marketing content is as difficult to measure as it has always been. Marketing creates a seemingly endless stream of documents and presentations, trying to tell a compelling story and…
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