DIMAC Direct Inc., the Bridgeton, MO-based direct marketing agency and service bureau, recently agreed to pay $1.2 million to the U.S. Postal Service to settle charges of filing a false postage statement with the USPS in 1996. The false filing occurred when a DIMAC employee added parts of an unidentified client’s mailing to three trays of already processed mail being sent on behalf of Blue Cross/Blue Shield of Florida, according to a USPS complaint on file with the U.S. District Court for the Eastern District of Missouri, in St. Louis. DIMAC, which was owned by Heritage Media at the time, pleaded no contest to the charge because “although we believe we were innocent and there were no bad business practices, we felt it was too expensive to fight it,” said president John Menough.