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Oracle CX CMO Talks Customer Experience Trends for Marketers in 2020
Oracle's Des Cahill discusses the evolution of CX, trends for 2020 and data-driven leadership.
Oracle's Des Cahill discusses the evolution of CX, trends for 2020 and data-driven leadership.
How to use qualitative and quantitative data together to avoid failed product launches.
How the role of the CMO is becoming more data-driven.
What marketers need to know about Google Chrome's privacy announcement.
Five global social media trends to watch in 2020.
Nielsen looks at the challenges and opportunities of zero-based budgeting.
Brand marketers discuss the challenges and opportunities top of mind in 2020.
With more consumers now aware of data privacy issues than ever before, organizations must adhere to the following.
A sound data management strategy is critical as the landscape becomes more complex.
The California Consumer Privacy Act (CCPA) goes into effect Jan. 1. Following are insights on how marketers can ensure compliance.