Bank of America Gets Hall of Fame Deal

Bank of America has signed a three-year deal with the National Baseball Hall of Fame and Museum, giving the bank exclusive rights to produce Hall of Fame vignettes. The deal begins at the start of the 2006 Major League Baseball season.

The two organizations will team up to produce “Higher Standards” Hall of Fame moments that will air during affiliated regional telecasts of nine MLB teams’ games. The vignettes will run in Fox Sports Networks’ telecasts of Los Angeles Angels of Anaheim, Los Angeles Dodgers, Oakland Athletics, San Francisco Giants and St. Louis Cardinals games, and during regional telecasts of Baltimore Orioles, Chicago Cubs, New York Yankees and San Diego Padres.

Bank of America has national sponsorship deals with MLB, Minor League Baseball and Little League Baseball, and calls itself the Official Bank of Baseball.