LG’s B2B Arm Launches Virtual 3D Showroom for Hybrid Events
LG’s virtual alternative to the trade show floor is a new customizable 3D showroom that it intends to scale in the coming year.
LG’s virtual alternative to the trade show floor is a new customizable 3D showroom that it intends to scale in the coming year.
Anheuser-Busch brand Natural Light activated an art piece comprised of 2,600 physical diplomas of real college graduates.
Nearly two thirds of global marketers surveyed by the CMO Council in December and January said they plan to boost marketing spending in 2021.
Steal-worthy ideas for experiential marketers seeking inspiration—from road trips to home-based marketing kits to e-gifting.
Three trends—contactless shopping, subscription business models and SMS messaging—warrant marketing spend in 2021.
Strategies brands have employed when launching products during the COVID-19 era.
Now that the country has a new president with a decidedly different agenda, here are ways in which the marketing landscape may be affected.
How agencies can help brands create stability amid the chaos of another tumultuous year.
Beauty brands like Estée Lauder are using livestreaming and new tech to reach new consumers and drive conversions.
Twitch has emerged a winner in a world of pandemic-fueled lockdowns. The platform has capitalized on non-gaming content, too.