Sponsored by Position 2
Wednesday, June 22 at 12 PM PDT / 2 PM EDT
As a modern marketer on the frontlines of your business' social media efforts, you're the one who engages with customers and prospects to improve customer satisfaction and increase sales. Every day, you need to tap into and listen to the social web to hear what audiences are saying about your brand. Ultimately, you want to turn those conversations into marketing gold. But, if you're not monitoring, analyzing, and responding in a strategic way, your social marketing program may be getting your company nowhere, and possibly getting your brand into social media mayhem.
It's time you got the inside scoop on the tips, tools, and tactics for social media marketing success. Join us for an enlightening conversation with CEO Rajiv Parikh covering real-word case studies from Position2's most successful clients. You'll learn how today's biggest brands take advantage of social media marketing tools to protect brand reputation, deliver customer support, collect market intelligence, and drive sales.
Position2 topics on how to…
- Adopt a proactive discover and engage strategy
- Define SMM success
- Integrate social media into your multi-channel marketing
- Select the right keywords and phrases to monitor
- Accurately track social marketing reach and ROI
- Refine your marketing using actionable analytics
Presented By:
- Brian Quinton, Senior Editor, Chief Marketer
- Rajiv Parikh, CEO, Position2
Finally, you’ll learn first hand, how one major US B2C brand has leveraged social media to increase customer engagement and drives sales. And bring your questions. This is an interactive event.




