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Toyota Scion Gives Breakdancers a Ride to College

Toyota Motor Corp.'s Scion brand is the designated driver for the 2003 Ground Battle College Tour. Scion sponsors the tour and provides its new-model xA and xB cars for tour crews.

Toyota Motor Corp.'s Scion brand is the designated driver for the 2003 Ground Battle College Tour.

Scion sponsors the tour and provides its new-model xA and xB cars for tour crews.

The 17-campus tour features performances by breakdance teams who then challenge students to a dance competition; winners get a Pioneer DVD player, CDs and clothes—and automatic entry to a sweeps awarding trips to the Ground Battle B-Boy Championships in Los Angeles in April. The tour runs through mid-November via Hadley Media, San Francisco.

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