PhotoWorks, Inc., the photo finishing direct marketer, has tapped the Hacker Group to help it launch a new direct marketing campaign. The budget was not revealed. Overall. The campaign will seek to promote the company’s digital services to its existing customers. In the first phase of her effort, Photoworks will use Hacker's testing methodology called PowerTest.
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PhotoWorks, Inc., the photo finishing direct marketer, has tapped the Hacker Group to help it launch a new direct marketing campaign.
The budget was not revealed.
Overall. The campaign will seek to promote the company’s digital services to its existing customers. In the first phase of her effort, Photoworks will use Hacker's testing methodology called PowerTest.




