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MARS SNACKFOODS U.S.: has extended its M&M’s line to include a new product: M&M's Premiums

MARS SNACKFOODS U.S.: has extended its M&M’s line to include a new product: M&M's Premiums. The candy is available in five varieties, including Mint Chocolate, Raspberry Almond, Triple Chocolate, Chocolate Almond and Mocha. The product debuted this week with a fashion event during Mercedes-Benz Fashion Week, with actress Eva Longoria and the brand’s Ms. Green character. The six-ounce packages sell for $3.99 each in food, mass, convenience and drugstores. TV spots support the launch.

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