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CAMPBELL SOUP CO.’S: Pepperidge Farm brand is out with an instant-win game tied to its breakfast products, which award "rise and shine" prizes for 57 days.

CAMPBELL SOUP CO.’S: Pepperidge Farm brand is out with an instant-win game tied to its breakfast products, which award "rise and shine" prizes for 57 days. People visit http://www.pepperidgefarm.com through Oct. 31 and enter 10-digit UPC codes from participating Pepperidge Farm breakfast items. Prizes include Krups coffeemakers, Kitchen Aid Toasters, Bose alarm clocks, six months of Pepperidge Farm breakfast products and Starbucks gift cards. Online marketing supports the promotion.

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