COLUMBIA PICTURES: is generating early buzz around the May 4, release of Spider-Man 3 showing a one-minute clip of the film during the broadcast of NBC's TV show Heroes.
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COLUMBIA PICTURES: is generating early buzz around the May 4, release of Spider-Man 3 showing a one-minute clip of the film during the broadcast of NBC's TV show Heroes. Following the show, fans can go online to watch a seven-and-a-half-minute scene of the movie at NBC.com. Print ads in USA Today, Los Angeles Times, New York Times and TV Guide, online materials, radio and TV spots will support the promotion.
