New Parent

Mal Dunn Associates Inc. now manages the New Parent subscriber file of 20,000 names. The official magazine of the International Childbirth Education Association, New Parent readers have a median age of 27, an average income of over $54,000, and four out of five are parents for the first time.

Cost: $110/M

Selections: Nth name, gender, expected due date, state/SCF/ZIP

Contact: Mal Dunn Associates Inc., 914-277-5558