• Chief Marketer Network:
  • Promo
  • Direct

Msdbm Spins Off CRM Software Group

Msdbm/SourceLink will launch a new company, SourceLink Software Solutions Group. The new company will be run by Robert McKim, former msdbm CEO, and will offer customer relationship management software. Evelyn Schlaphoff, who with McKim co-founded msdbm, will take over as CEO for the database marketing firm. Schlaphoff had previously been CIO of the company. Msdbm/SourceLink is based in Los Angeles.

Msdbm/SourceLink will launch a new company, SourceLink Software Solutions Group. The new company will be run by Robert McKim, former msdbm CEO, and will offer customer relationship management software.

Evelyn Schlaphoff, who with McKim co-founded msdbm, will take over as CEO for the database marketing firm. Schlaphoff had previously been CIO of the company. Msdbm/SourceLink is based in Los Angeles.

Discuss this article 0

Post new comment
Sign In or register to use your Chief Marketer ID
(optional)

Marketing Essentials Library

Connect With Us