Merkle has tapped Roger Himaya to be vices president of its client management services group. In his new job, Himaya will develop data0driven fundraiser models for Merkle’s non-profit clients. Before joining the Lanham, MD-based marketing firm, Himaya was with Saturn Corp. where he was responsible for business development within the United States. As part of the startup team at Shop2u.com, he incorporated
Advertisement
Merkle has tapped Roger Himaya to be vices president of its client management services group. In his new job, Himaya will develop data0driven fundraiser models for Merkle’s non-profit clients.
Before joining the Lanham, MD-based marketing firm, Himaya was with Saturn Corp. where he was responsible for business development within the United States. As part of the startup team at Shop2u.com, he incorporated data-mining techniques into campaigns run on behalf of 1-800-Flowers, Gumps, Domestications, and Gevalia.
