Lucas OnLine, the Santa Monica, CA-based unit of Lucasfilm Ltd., producer of the Star Wars movies, has named L90 as its online advertising sales firm. Terms were not disclosed.The ad firm's online properties include STARWARS.COM (http://www.starwars.com), the Star Wars Shop (http://shop.starwars.com), IndianaJones.com (http://www.indianajones.com) and the soon-to-be-launched "Star Wars" Kids site.
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Lucas OnLine, the Santa Monica, CA-based unit of Lucasfilm Ltd., producer of the Star Wars movies, has named L90 as its online advertising sales firm. Terms were not disclosed.
The ad firm's online properties include STARWARS.COM (http://www.starwars.com), the Star Wars Shop (http://shop.starwars.com), IndianaJones.com (http://www.indianajones.com) and the soon-to-be-launched "Star Wars" Kids site.
