LLKFB, the direct marketing agency, has named Claire Hassid executive vice president/ chief marketing officer; Mitch Ratliff, executive vice president, group director, strategy and client services. Hassid was most recently executive vice president and director of strategic planning at Saatchi & Saatchi, New York, leading a team of 32 planners and researchers. Ratliff comes from FCB, New York where
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LLKFB, the direct marketing agency, has named Claire Hassid executive vice president/ chief marketing officer; Mitch Ratliff, executive vice president, group director, strategy and client services.
Hassid was most recently executive vice president and director of strategic planning at Saatchi & Saatchi, New York, leading a team of 32 planners and researchers.
Ratliff comes from FCB, New York where he previously served as senior vice president, group management director.
Klapper comes from Wunderman, New York where he was senior vice president and group director for strategy and insights.
