Financial Improvement Business Opportunity Program
This list has been updated, and now features 28,326 individuals who have bought a business course within the past 12 months. Respondents have purchased a program that teaches them how to reduce debt and rebuild credit. They have spent between $100-$350 for the course, which includes a five-hour video. Nearly all of the customers are male.
Selections: state/SCF/ZIP
Cost: $150/M
Contact: RMI Direct Marketing Inc., 203-798-0448
Summit Racing Equipment PIP
First time mailers can conduct a 25,000-piece test for only $35/M, provided they place their order by May 31. Packages go to a largely male audience that purchases automotive parts and accessories from this catalog.
Cost: $60/M
Contact: Leon Henry Inc., 914-723-3176
PostalNet Opt-In Email Database
This file contains more than 38 million online addresses, which have been culled from consumer who have made online purchases, registered items bought through online sites, responded to Internet surveys, or requested information from various Web sites.
Selections: Geography, recency, multibuyer, purchase amount, product category, age, income, child age, lifestyle selects, credit card buyers, home ownership, marital status, automotive data, phone number
Cost: $50/M
Contact: Mal Dunn Associates Inc., 845-278-1200
Newport News
This women’s apparel list has added a variety of product selects, including nearly 1.5 million "Jeanology" customers, 957,761 "Shape FX" buyers, 954,663 "Wear to Work" apparel consumers, and 850,637 "Trendy Buyers." The entire file features more than 2.5 million customers who have made purchases within the last 12 months.
Selections: 30-day, three-, six-month buyers, 30-day change of address, 12-month catalog requestors, cash buyers, credit card, Newport News Credit card, multibuyers, product, clearance merchandise, gender, state/SCF/ZIP
Cost: $100/M base + $22/M product selects
Contact: Millard Group Inc., 603-924-9262
