Lillian Vernon, Rye, NY, is currently reviewing proposals to contract with a list management company to manage its mega-file of 10 million names."We are exploring our options after managing the files in house since the early days of the company," said David Hochberg, spokesman.No date for a decision has been set.The company markets its line of giftware, kitchenware and other products via its Web site
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Lillian Vernon, Rye, NY, is currently reviewing proposals to contract with a list management company to manage its mega-file of 10 million names.
"We are exploring our options after managing the files in house since the early days of the company," said David Hochberg, spokesman.
No date for a decision has been set.
The company markets its line of giftware, kitchenware and other products via its Web site and eight catalogs.
