U.S. Internet advertising revenue for the first six months of 2008 were $11.5 billion, a 15.2% increase over $10 billion last year, according to the Interactive Advertising Bureau.
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U.S. Internet advertising revenue for the first six months of 2008 were $11.5 billion, a 15.2% increase over $10 billion last year, according to the Interactive Advertising Bureau.
Search and display-related advertising continue to set records. Search revenue totaled almost $5.1 billion for the period, a 24% increase over $4.1 billion in the prior year.
Display-related advertising, including banners, rich media, and digital videos totaled nearly $3.8 billion for the period, a 19% increase over $3.2 billion in the prior year.
