The Hudson Valley Direct Marketing Association will host a luncheon seminar on Nov. 3. The session, the final one in 2004, will feature Jim Kobs, president of Kobs Strategic Consulting, in a “60 Minutes”-style interview with Rich Mercado, president of the Hudson Valley DMA.
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The Hudson Valley Direct Marketing Association will host a luncheon seminar on Nov. 3. The session, the final one in 2004, will feature Jim Kobs, president of Kobs Strategic Consulting, in a “60 Minutes”-style interview with Rich Mercado, president of the Hudson Valley DMA.
Kobs is a member of the Direct Marketing Association’s Hall of Fame, as well as author of the book Profitable Direct Marketing. He also serves as the chairman of the Direct Marketing Educational Foundation.
To register for the event, which will take place in Greenwich, CT, contact Amy Altmann at 203-973-6222 or aaltmann@boardroom.com.
