Hershey Foods Corp. plans to introduce a line of nutrition bars in a deal with Dr. Barry Sears. The products will be introduced during the third quarter of 2004. The bars will have the science-based nutritional benefits of the Zone Diet and will carry the Dr. Sears Zone Approval seal, the company said. The Zone Diet is a hormonel control strategy achieved by diet, according to Dr. Sears' Web site.
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Hershey Foods Corp. plans to introduce a line of nutrition bars in a deal with Dr. Barry Sears.
The products will be introduced during the third quarter of 2004.
The bars will have the science-based nutritional benefits of the Zone Diet and will carry the Dr. Sears Zone Approval seal, the company said. The Zone Diet is a hormonel control strategy achieved by diet, according to Dr. Sears' Web site.
Financial terms were not disclosed.
