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Fannie May Taps Ambrosi for Online Effort

Fannie May Confections Inc. has selected the Chicago offices of Ambrosi Advertising and Burson-Marsteller public relations to relaunch the chocolate brand at retail locations.

Fannie May Confections Inc. has selected the Chicago offices of Ambrosi advertising and Burson-Marsteller public relations to relaunch the chocolate brand at retail locations.

The budget was not disclosed.

The ads will run online as well as in to print, outdoor and broadcast.

The efforts will support the October openings of more than 40 Fannie May retail locations, mostly in the Chicago metropolitan area.

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