Advertisement
European regulators have confirmed that they are investigating the online advertising deal brokered between Google and Yahoo, following similar moves by the US Department of Justice, according to wire service reports.
A spokesman for European Union competition commissioner Neelie Kroes said that an inquiry into the $800 million agreement had been launched over the summer.
Yahoo struck a deal with Google under which the world’s most popular search engines will sell keyword-triggered ads next to some of Yahoo’s search results, (Direct Newsline, June 14).
