Cyndi Greenglass assumed the presidency of the Chicago Association of Direct Marketing (CADM) at the group’s annual meeting on Aug. 12.
Greenglass is a founding member of Bloomingdale, IL-based Diamond Marketing Solutions, She has been active in the CADM since 1990, helping the organization develop educational content for its programs.
As president of Diamond Marketing Solutions’ Agency Services Group, Greenglass helps clients coordinate data-driven direct mail campaigns.
“I plan to focus my efforts on growing the voice of emerging leaders, providing mentorship opportunities, and enhancing educational content to keep the association relevant and at the forefront of the industry,” Grenglass said in a statement. “I believe my involvement with CADM helps me provide value to my clients through having developed a deep network of thought leaders and being in the midst of the best direct marketing that’s happening in our country today.”
Cyndi is the fourth individual from Diamond Marketing Solutions to serve as president of CADM. Previously Don Harle, Diamond’s VP of postal affairs (and former owner of Mid America Mailers), served as the association’s president in 1985. Harle’s daughter, Holly Harle, one of Diamond Marketing Solutions’ account executives, subsequently held the post in 2002.
Additionally, Dave McSweeney, Diamond Marketing Solutions’ in-house list broker and data analyst, served as CADM’s president in 2001.
