White Plains, NY-based Snapple Beverage Group named Lewis Goldstein director of communications, which makes him responsible for developing promotions, Internet marketing, and p.r. for the Snapple, Yoo-Hoo, Stewart's, and Orangina brands.
Cherise McVicar promoted to senior vp-national promotions at Buena Vista Marketing Group, Burbank, CA.
Stephen Caldeira named vp-industry relations for Pepsi-Cola North America's foodservice division, Purchase, NY.
Kendall-Jackson Wine Estates, Santa Monica, CA, named John Maxwell director of channel marketing and Frank Seidl and Joseph Spurlock field marketing managers.
Warner Bros. Consumer Products, Burbank, CA, promoted Barry Ziehl to vp-worldwide p.r.
Joyce Parente named marketing director for National Geographic Adventure, New York City.
Sean Hanrahan promoted to vp-director of strategic partnerships and sponsorship management at ESPN ABC Sports, New York City.
David Imhoff promoted to senior executive vp-worldwide licensing and merchandising at New Line Cinema, New York City. Elsewhere, Marianne Dugan promoted to director-domestic licensing and merchandising.
David McKillips promoted to vp-advertising at DC Comics and MAD Magazine, New York City.
Simon & Schuster Children's Publishing, New York City, promoted Kristi DeLano to director of marketing and Michelle Montague to associate marketing director. Also, Kristin McGowan named advertising manager.
John Matthews named vp-marketing and facilities and Marlo Michalek advertising manager at Clark Retail Enterprises, Inc., Oak Brook, IL.





