Bill Communications has consolidated management of its subscription lists and assigned them to Edith Roman Associates. Previously, they were split among three managers.
The combined lists contain the names of over 1.5 million subscribers to Bill's business publications. Also available are 350,000 subscriber e-mail opt-in names, which will be managed by e-PostDirect, an Edith Roman affiliate.
The 30 lists and 15 databases are expected to generate revenue of between $5 million and $10 million a year for Pearl River, NY-based Edith Roman, according to Steve Roberts, president of Edith Roman. The magazines include Successful Meetings, Progressive Grocer, Restaurant Business, Convenience Store News, Point of Purchase and Displays & Design Ideas.
For further information, contact John LoGiudice, list sales manager at Edith Roman. His number is 914-731-2752.
