Big Flower Holdings Inc., New York, has authorized exploring such strategic alternatives as a transaction involving all or part of the company. Big Flower, which specialized in inserts, direct mail, commercial image design and production, and computer-based advertising management systems, had pro forma revenue of approximately $1.8 billion.
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Big Flower Holdings Inc., New York, has authorized exploring such strategic alternatives as a transaction involving all or part of the company. Big Flower, which specialized in inserts, direct mail, commercial image design and production, and computer-based advertising management systems, had pro forma revenue of approximately $1.8 billion.
