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Barnesandnoble.com Acquires e-Subscription Marketer

Online bookseller barnesandnoble.com Inc., based in New York, has acquired a 40% equity stake in Enews.com, a retailer of magazine subscriptions on the Internet, in an effort to expand its presence in the online magazine subscription market.Terms of the cash and stock deal were not disclosed.The transaction is expected to close in the first quarter of 2000. Hachette Filipacchi Magazines has also made

Online bookseller barnesandnoble.com Inc., based in New York, has acquired a 40% equity stake in Enews.com, a retailer of magazine subscriptions on the Internet, in an effort to expand its presence in the online magazine subscription market.

Terms of the cash and stock deal were not disclosed.

The transaction is expected to close in the first quarter of 2000. Hachette Filipacchi Magazines has also made an investment in Enews.com, and will reportedly become a key strategic partner for the company.

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