The B2B Sales Lead Experts Web site is offering five free tools designed for sales and marketing professionals. The site, which is sponsored by marketing consultancy Mac MacIntosh Inc., is located at http://www.sales-lead-experts.com.
The tools include:
* A Sales Lead Success Checklist;
* A how-to guide and its comprehensive companion worksheet entitled How to Boost Your Company’s Sales with Marketing: A step-by-step guide to creating a successful business-to-business marketing for leads plan;
* A second how-to guide entitled B2B Lead Generation Tactics: A Recipe for Success;
* A Marketing Lead Calculator interactive spreadsheet for determining the number of marketing touches, inquiries, qualified leads and sales needed to meet your company’s sales revenue goals; and
* An Event Checklist for planning sales and marketing events
