NEW LISTS
LiveCareer Healthcare Professionals
Some 74,863 students planning their post-secondary education major are identified. More than 150 program interests are selectable. The Internet is the source.
SELECTIONS: Date of birth, gender, program interest, education, hotlines, state/SCF/ZIP
PRICE: $105/M (base)
CONTACT: Walter Karl Inc., 845-732-7035
Kingpin Intelligence
Nearly 25,000 names are on Kingpin Intelligence U.K. Technology Professionals, a postal/e-mail list of information technology personnel in England, Scotland, Wales and Northern Ireland. Sources include telemarketing and other marketing research.
SELECTIONS: Number of employees, key technology, platforms, database used, job function, purchase recommendations, country
PRICE: $325/M (postal file); $525/M (e-mail file)
CONTACT: Rubin Response Management Services Inc., 847-619-9800
Macworld iPod/MP3 Subscribers
Mac Publishing LLC is offering a file of 39,290 Macworld magazine subscribers who own Apple iPod products or MP3 players. Seventy-eight percent of those listed are men. Subscribers' average household income is $99,400. The sources are direct mail and direct to publisher.
SELECTIONS: Business address, state/SCF/ZIP
PRICE: $195/M
CONTACT: Millard Group Inc., 603-924-9262
Red, White and Bloom
This list of gardeners includes more than 4.4 million individuals who visit botanical gardens and gardening shows. Among the sources are direct mail, space ads, telemarketing, magazine subscriptions and retail transactions.
SELECTIONS: Monthly hotline, ethnicity, income, age, presence of children, state/SCF/ZIP
PRICE: $85/M
CONTACT: List Connection Inc., 954-941-7118
OK Magazine
Northern and Shell North America Ltd. recently made OK magazine's 215,000-name list available. Most subscribers to this celebrity title are women, median age 33, with annual household income of $64,000.
SELECTIONS: Gender, age, home/business address, recency/hotline, state/SCF/ZIP
PRICE: $100/M
CONTACT: Worldata, 561-393-8200
All You Magazine
Time Consumer Marketing Inc. has a list of more than 230,000 active subscribers to All You, a monthly lifestyle magazine for women. Subs' median age is 43 and their median household income $45,480 a year. The sources are direct to publisher (51%) and agents (49%).
SELECTIONS: Hotlines, change of address, renewals, source, state/SCF/ZIP
PRICE: $100/M
CONTACT: Belardi/Ostroy ALC LLC, 212-381-1726
Win My PlayStation Drawing Entrants
More than 3.1 million names collected during the last 12 months are on this file. Those listed completed an online form to enter a drawing for a portable game machine.
SELECTIONS: Hotline, gender, telephone numbers, state/SCF/ZIP
PRICE: $85/M
CONTACT: Acton Direct, 215-342-2006
CoolSavings Postal Address Master File
Approximately 6.8 million who registered at the Web site CoolSavings.com are identified here. Eighty-two percent are women. The site offers personalized product and service incentives.
SELECTIONS: Hotlines, credit cards, ethnicity, income, number of children, occupation, education, lifestyle, mail order buyers, adult's/child's age, date of birth, donors, state/SCF/ZIP
PRICE: $95/M
CONTACT: Lake Group Media Inc., 914-925-2426
Governing Magazine E-mail
Congressional Quarterly Inc. is offering a file of subscribers to Governing magazine. Some 5,143 e-mail addresses are available. State and local government officials are included in this controlled (95%) and paid (5%) circulation list.
SELECTIONS: Level of position/government, goods and services purchased, government position, population of area, job function, state/SCF/ZIP
PRICE: $320/M (base)
CONTACT: Statlistics, 203-778-8700
Invitation to Apply for Credit Card Prospects
Twelve million names, including 6 million from the last 12 months, are listed. These consumers reportedly indicated they were interested in receiving credit and other financial offers. Direct mail and statistical models are the sources for this new file in the WealthMaster list group.
SELECTIONS: Hotlines, telephone numbers, income, credit card, state/SCF/ZIP
PRICE: $150/M (base)
CONTACT: Lighthouse List Co., 800-684-2180
Success Guaranteed Buyers
This is a list of 36,611 who are looking for opportunities to make money. Women's names account for 65% of the file. Telemarketing is allowed. Postal and telemarketing segments are available.
SELECTIONS: Gender, state/SCF/ZIP
PRICE: $100/M (postal file); $250/M (telemarketing file)
CONTACT: Mal Dunn Associates Inc., 845-278-1342
Fundraising Success
North American Publishing Co. provides 11,038 postal and 5,400 e-mail addresses on Fundraising Success magazine's file.
SELECTIONS: One per site, gender, primary mission/purpose, location, total annual revenue, state/SCF/ZIP
PRICE: $150/M (postal addresses); $250/M (e-mail addresses)
CONTACT: Edith Roman Associates Inc., 845-731-2684
American Donors Who Support Government Reform
This is a file of more than 373,000 who responded to direct mail appeals in support of campaign finance reform, balanced budgets and setting ethical standards for the White House. The average contribution was $25.
SELECTIONS: Age, income, occupation, presence of children, credit card, donation amount, gender, state/SCF/ZIP
PRICE: $85/M
CONTACT: CPC Associates Inc., 215-734-1220
Boomer Nation
The National Household Database now includes a baby boomer segment. More than 58.4 million names are on the NHD Boomer Nation master file. Sources include direct mail, voter registration records and the Internet.
SELECTIONS: Hotlines, income, age, dwelling type, telephone numbers, lifestyle, gender, state/SCF/ZIP
PRICE: $85/M
CONTACT: McCarthy Media Group Inc., 608-837-4343
Internet-Savvy Credit Card Users
A list of consumers who paid for online purchases with a bank credit card. Some 234,000 names are available from the last three months, and monthly and weekly hotlines are offered. The file is assembled from Web site domain registrations.
SELECTIONS: Multiple Web sites, telephone numbers, broadband users, domain renewal date, state/SCF/ZIP
PRICE: $95/M (quarterly hotline)
CONTACT: Fasano and Associates, 818-728-9030
ERISA Master File
The Employee Retirement Income Security Act (ERISA) master file names 470,000 senior retirement fund administrators, among them human resources, corporate and private financial managers. Public records are the source.
SELECTIONS: Quarterly hotline, telephone numbers, SIC code, job function/title, number of employees, pension fund size, years in business, franchise flag, sales volume, location/headquarters/branch, public/private company, state/SCF/ZIP
PRICE: $110/M (base)
CONTACT: Walter Karl Inc., 845-732-7019
Veterans Advantage
The 212,316 veterans listed here paid $60 for the Veterans Advantage card. Cardholders get discounts on business and financial services, travel and entertainment, items for home and office, gifts, and health and wellness products.
SELECTIONS: Gender, age, state/SCF/ZIP
PRICE: $90/M
CONTACT: Rubin Response Management Services Inc., 847-619-9800
Taunton Press
The names of 413,683 active subscribers to various Taunton Press magazines are gathered on this master file. Subs to Fine Cooking, Fine Gardening and Woodworking, among other titles, are listed. Subscribers' average annual household income is $105,532.
SELECTIONS: Hotlines, business address, gender, paid, renewals, source, state/SCF/ZIP
PRICE: $95/M
CONTACT: Millard Group Inc., 603-924-9262
Webwise Home Security Prospects
This list names some 800,000 consumers who either bought or inquired about installing a home security system. Most are married homeowners earning an average of $65,000 a year. The Internet is the source.
SELECTIONS: Age range, credit card buyers, ethnicity, gender, homeowners, income, length of residence, lifestyle, mail order buyers, monthly hotline, telephone numbers, presence of children, teenagers, state/SCF/ZIP
PRICE: $85/M
CONTACT: List Connection Inc., 954-941-7118
MANAGEMENT CHANGES
MarketMaster Consumer Master File
Method2Media LLC chose Estee Marketing Group Inc. to manage this 41 million-name list. Data comes from online registrations at MyNetMortgage.com, FocusOnMortgage.com and DegreeFocus.com. Those listed provided information about purchasing preferences. Demographic and geographic data is overlaid, providing numerous selections.
SELECTIONS: Adult's/child's age and gender, corrective lenses, credit card buyers, cat/dog owners, golf, homeowners, mail order buyers, music, travel, income, presence of children, families, seniors, Puerto Rican residents, ethnicity, religion, mail order buyer categories, lifestyle enhancements, camping/hiking, cat owners, state/SCF/ZIP
PRICE: $80/M
CONTACT: Estee Marketing Group Inc., 914-235-7080
High-Tech Industrial Procurement Managers
VertMarkets Inc. tapped Greatlists.com to oversee lists of industrial and commercial procurement managers in 68 markets. The U.S. file contains 76,601 names and the international file, which includes Canadian names, has 59,545. These postal lists cover 12 major sectors such as communications, electronics, energy and life sciences. Data is derived from e-mail newsletter subscription registrations.
SELECTIONS: Hotlines, gender, one per site, recency, e-letter interest, telephone numbers, gender, state/SCF/ZIP
PRICE: $135/M
CONTACT: Greatlists.com, 800-296-0888
Cancer Care
Mokrynskidirect is the new list manager for Cancer Care Inc., a nonprofit that provides services for healthcare workers, cancer patients and their loved ones. Some 8,450 donors from the last 12 months are identified. The average contribution was $12. Quarterly hotline names are available only for commercial mailers. Direct mail is the source.
SELECTIONS: Hotlines, gender, $10-plus/$15-plus donors, state/SCF/ZIP
PRICE: $80/M (last-12-month donors)
CONTACT: Mokrynskidirect, 201-487-8181
Haband Co. PIP
List Process Management Inc. was chosen to relaunch Haband Co.'s package insert program. Some 5.2 million shipments go out each year to customers who spend about $50 for apparel orders. Up to eight inserts will be accepted per package. Inserts must be between 3-1/2 by 5-1/2 inches and 5-1/2 by 8 inches. Inquiries will be considered for inserts heavier than .25 ounce. This program had been off the market for two years, according to the list manager.
SELECTION: Gender
PRICE: $60/M
CONTACT: List Process Management Inc., 941-927-8259
Schwaab Business Product Buyers
Schwaab Inc. has chosen Direct Media Inc. to handle its business product buyers file. About 275,000 catalog customers' names are available, including 27,857 from the first quarter. The average purchase was $55 for pre-inked stamps, badges, business cards and similar products.
SELECTIONS: Business address, gender, individual name, one per company, telephone numbers, state/SCF/ZIP
PRICE: $110/M
CONTACT: Direct Media Inc., 203-532-2418
INSERT MEDIA
Hanover Brands Statement Program
Hanover Brands Inc. is offering a credit card statement program. Approximately 480,000 statements are mailed annually to those who have made purchases from the Company Store Kids, International Male and Undergear catalogs, among several others. Inserts must be between 3 by 6 inches and 3-3/4 by 6-1/2 inches. The maximum weight is .10 ounce.
PRICE: $55/M
CONTACT: Singer Direct Inc., 201-421-1542
