F+W Publications Appoints MeritDirect to Manage Lists

MeritDirect has been selected to represent a dozen magazine subscription lists and two master files for F+W Publications Inc., effective April 15. The U.S. master file contains more than 1.1 million names, while the Canadian master file has more than 25,000. Some of the larger individual files available identify subscribers such titles as Horticulture Magazine, Popular Woodworking, Scuba Diving, Writer’s Digest and The Artist’s Magazine.