BORDERS: is out with a new gift card to commemorate Black History Month in February. The card features a portion of the title of the song, “Lift Every Voice and Sing,” and raised hands and words from the actual song. The gift card can be loaded with denominations of $5 to $500 and is available in Borders, Waldenbooks and Borders Express stores nationwide and online at http://giftcards.borders.com/.
GIFTCERTIFICATES.COM: is running an online sweepstakes tied to Valentine’s Day offering the chance to win a $500 SpaFinder gift certificate or 10 $100 SuperCertificate gifts. People can register at http://www.GiftCertificates.com through Feb. 13. In a separate effort, the company is searching for memorable Valentine’s Day experiences to publish on its Web site. People who submit stories online will have a chance to win a $25 SuperCertificate gift. Online marketing supports the promotion.
PROMOCARD SERVICES: a pin-based promotions company, has launched an eco-friendly CornCard for card-based programs. The cards are produced with corn plastic, a substrate manufactured from corn. The material used to make the card is biodegradable and gives traditional credit, debit and loyalty cards the same look and feel of traditional plastic cards.
