INTERCONTINENTAL HOTELS GROUP: has added Shanghai Airlines and Hainan Airlines as new partners under its guest loyalty program, Priority Club Rewards. To celebrate its new partners, Priority Club Rewards members can earn triple miles on Flying Crane, Shanghai Airlines loyalty program and Fortune Wings Club, Hainan Airlines loyalty program, through Dec. 16. In addition, members can earn triple miles with every qualifying stay, at any InterContinental, Crowne Plaza, Hotel Indigo, Holiday Inn, or Holiday Inn Express worldwide.
CHEVRON: has put branded coffee kiosks in 45 gas stations in Seattle with loyalty-marketing support. Customers who visit the Van Houtte coffe kiosks can get free refills when they buy a Van Houtte-branded travel mug, and get a frequent-user card that gives a free cup of coffee after four purchases. Chevron launched the kiosks with 99-cent, 20-oz. cups in October, and outdoor boards headlined "Wake Up Seattle" through November.
AMERICAN AIRLINES: has rolled out a new gift card available in denominations of $50 and $100. The cards, which hit retail stores Nov. 1, replaces the company's traditional paper gift certificates.
