T.G.I. FRIDAY’S: restaurants have added another incentive to boost membership of its Give Me More Stripes Program: a free snack bag of Cheddar and Bacon Potato Skins chips during lunch. The potato skins chips will be distributed to members between 11 a.m. and 4 p.m. It’s the latest program perk following a members-only free food initiative this summer where people received complimentary chips and dip and hummus and chips. The program, which is free to join has more than 450,000 members since its launch in April (Promo, P&I, July 9, 2008).
BRODER BROS. CO.: a wholesale distributor of T-shirts, sport shirts, fleece and corporate apparel plans to launch a new Eco catalog in November to match the industry’s increasing demand and availability of eco-friendly products. Buyers can find organic and recycled styles in a variety of categories and price ranges. Brands that offer eco options through the firm include Rabbit Skins, Bella, Devon & Jones, Authentic Pigment, Yupoong, Liberty Gags, Columbia, American Apparel and Adams. The company is promoting the launch with an eco-friendly logo to its catalogs and has dedicated eco-product page on its Web site.
