Top 5 Days for E-mail Volume, 2009

Monday, Nov. 30 — Cyber Monday (the first Monday after Thanksgiving)

Friday, Nov. 27 — Black Friday (the day after Thanksgiving)

Monday, Dec. 7 — “Cyber Monday 2,” 18 days before Christmas

Monday, Dec. 14 — “Cyber Monday 3,” 11 days before Christmas

Wednesday, Nov. 25 — day before Thanksgiving

Source: Responsys, “Retail Email Guide to the Holiday Season 2010”

TIP:

PERSONALIZE TRIGGER E-MAILS AS MUCH AS POSSIBLE — FOR INSTANCE, INCLUDE PHOTOS OF THE ITEMS LEFT IN ABANDONMED SHOPPING CARTS.

Got an e-mail tip to share? Contact Sherry Chiger at sherry.chiger@penton.com