THE LEGO GROUP
Global Building Contest
The Lego Group this month is launching a global contest to search for the best child Lego builder to celebrate its 50th anniversary. Winners from each designated country will meet in Billund, Denmark, the company's hometown, to compete in an ultimate building event. The contest is open to children six to 13 in the U.S. Details are available at www.Lego.com/Club.
Agency: in-house
PRINCESS CRUISES
Romance Video Contest
Princess Cruises is out with a video contest searching for romantics at heart. People can submit videos no longer than three minutes describing why they are the ultimate romantic to www.princess.com/romance through March 20 for a shot at earning the title “The Greatest Romantic.” Entries from five finalists will be posted on the site from April 1-14 for public voting. The top vote-getter will win a seven-day cruise for two to Mexico or the Caribbean, including airfare. The winner will also be featured in a podcast sharing his or her story and offering romance advice.
Agency: Blitz
ADPACK USA
Tissue Tactics Contest
AdPack USA, an out of home marketing company, is challenging agencies in a new contest to devise the best design for tissue packs. Companies can submit entries to www.adpackusa.com through March 31. Each entry must include creative details of the tissue pack design and distribution strategies. Bonus points will be given to those who include a direct mail component in their submission. The top winner will receive $6,000.
Agency: in-house
