Advertisement
Montgomery Ward, now an online U.S. retailer, plans to revive its iconic catalog in a brand-rebuilding gambit, according to news reports.
The company, which once operated some 400 department stores in 43 states, also may bring back its Signature and Powr-Kraft store brands.
The catalog is expected to come out three to four times this year starting next month, is intended to “get the name back in circulation,” said the firm.
