4Kids Entertainment, Inc., New York City, and Toys “R” Us, Paramus, NJ, signed an agreement to jointly develop toys and games for sale exclusively at Toys “R” Us retailers.
Great Outdoor Provision Co., Inc., Raleigh, NC, named Chapel Hill, NC-based The Republik agency of record.
Detroit, MI-based Catuity, Inc. signed a strategic development contract with PreVision Marketing, Lincoln, MA, to provide loyalty campaign management solutions.
Westminster, CA-based Teacher Created Material signed a license agreement with The World Almanac, New York City, to publish a K-12 educational series.
Promos Latino America, Chile, signed a strategic agreement with Radiate, Boca Raton, FL, to generate business development ideas, share best practices and access mutual resources.
White Mountain Regional Development Corp. has signed McMurray as its agency of record to encourage Tucson, AZ, area businesses to expand into northern Arizona communities. McMurray also recently signed IASIS Healthcare, Arizona Region and The Ritz-Carleton-Phoenix.
Contemporary Promotions Group, a St. Louis-based promotional advertising agency, has changed its name to Drive Agency.
